Royal London
Alderley Edge, GB
Company: Royal London Group Job Title: Senior Digital Optimisation Consultant. Contract Type: Fixed Term: 12 month. Location: Alderley Park/ Edinburgh/ London Working style: Hybrid 50% home/office based We are looking for a Senior Digital Optimisation Consultant to join the Experimentation and optimisation team. You will collaborate with the Brand & Marketing Teams to determine and define the issues in the user journey that affect performance. Create hypothesis and concepts to address areas of friction in the user journey and execute AB and Multi-variant test to test your hypothesis. This is a highly analytical and insight led role, needing to translate and link digital user behaviour KPIs in the end-to-end Customer experience. Embedding learning and best practice across the Marketing and Data teams and collaborating to define journey and page changes for copy and visual design, as well as inputting into proposition strategies, UX approach and the...